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Beagle Bros’ tools were fantastic. They literally let you do the (allegedly) impossible, like change the names of operating system commands. And they always packed the disks full with extra stuff. Demos of their other products, and strange graphics hacks that existed for no reason other than the fact that they were cool, and because there was spare room on the disk. Beagle Bros. had a lot to do with why I ever wanted to learn programming in the first place. […]
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Now, Rascoff is leveraging wisdom from Gen Z staffers to innovate its products and bring in new users.
And so a series which started as poking at the brand and its owner, has ended up becoming a way for them to attract new customers - Hamblin's followers - who have been following his design process.
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